

Coming in 2025
The Rock Sits Upon the Hill
A book about Love, Solitude, and Sacred Masculine Purpose
by J. J. Seeber
An excerpt from the book:
FOUNDATIONS OF BEING
THE PRESENCE
The rock sits upon the hill,
The full weight of Earth pushing upward,
As he pushes down with equal force -
This is his first knowing.
Simply being consciousness itself,
Each breath draws deeper truth,
Each moment fully lived,
The weight of being here.
He doesn't think about much,
But feels everything deeply,
Each moment fully lived,
Freedom flowing through presence.
Where soil meets stone,
Where gravity meets will,
Where matter touches spirit,
Presence finds its form.
About the Book
Some words from the author

The Rock Sits Upon the Hill is a powerful exploration of what it means to embody true masculine presence. Through deep insights and practical wisdom, this book delves into timeless principles such as presence, purpose, and service, offering a transformative journey into the heart of authentic living.
The book began as a brief love poem written for my wife in 2015. Rediscovering it years later, something extraordinary happened—nearly 300 sonnets poured out of me, forming a framework for maintaining strength and presence amid chaos. These verses evolved into something larger: a practical guide for navigating life’s complexities, blending ancient wisdom with modern leadership lessons.
Grounded in evocative imagery and enduring truths, this work challenges readers to develop unshakable strength, pursue their highest calling, and embody the grace and resilience that define the masculine spirit at its best. It speaks to those who are ready to lead with integrity, deepen their relationships, and live with intention and clarity.
Whether stepping into leadership, navigating the complexities of love, or seeking inner peace, The Rock Sits Upon the Hill provides a meaningful framework and actionable tools to cultivate a life of purpose. It inspires readers to meet life’s challenges with courage and presence, rooted in values that endure beyond the moment.
This book is both a meditation on the masculine journey and a practical guide for those who wish to align their actions with their deepest truths. Readers will discover how to honor their innate strengths, embrace the dynamic interplay of masculine and feminine energy, and leave behind a legacy of service and love that transcends their lifetime.
At its core, The Rock Sits Upon the Hill is an invitation to live a life of meaning and unwavering presence—an offering for those ready to shape their lives with purpose and serve the world with their unique gifts.
My name is Jason, but you can call me J. J.
Here’s the updated version with hyperlinks included:
About the Author
For as long as I can remember, a single question has driven my life: how can we create a better world through presence, purpose, and collaboration? This question has shaped my work and philosophy, inspiring me to align impact with intention in every endeavor. At the heart of my journey lies a simple principle: leave the world better than you found it. This commitment guides my decisions, ensuring that each project, action, or venture serves others and fosters meaningful, lasting impact.
I’ve always been an entrepreneur. My path has been paved with countless lessons—many learned through failure. Wine Spies, my first true success, was built on the idea that great wine shouldn’t be mysterious but accessible to all. Beyond that, it was founded on a belief that everyone wins: wineries, employees, and most importantly, the customer. This ethos of mutual success helped transform Wine Spies into a thriving marketplace that celebrates connection and quality.
From there, my ventures have sought to merge progress with purpose. Goldmine Adaptogens, now available in Whole Foods, brings ancient wellness wisdom to the modern world. HALOLIFE, launched during the pandemic, donated over 100,000 masks to at-risk communities before I sold my interest in 2020. My next endeavor, Nucleus—a venture studio launching in 2025—aims to reimagine startups as engines for human progress, blending profit with purpose in bold, innovative ways.
Through these experiences, I’ve often returned to a fundamental question: how do you stay grounded in presence and purpose while building something meaningful and enduring? My unique upbringing and life’s twists taught me the value of resilience, connection, and service. The metaphor of the rock—steadfast, unshakable, and purposeful—became my lens for understanding these lessons. It embodies the stillness and strength I strive to bring to my personal and professional life.
This book is not written from a place of mastery but from the perspective of a fellow traveler. I’ve found tools and insights along the way that have been invaluable, and I hope they inspire you to lead with strength, serve with conviction, and love with an open heart. Together, we can create a better world—anchored in presence, guided by purpose, and uplifted by the enduring legacy of service and Love.
Living The Rock
A blog, rife with regular ruminations on the Masculine
January 17, 2025 · Polarity,Presence,The MasculineRead more...Excerpt from the Poem: "He holds steady as the winds rise, Offering space for the storm to dance,...Early praise for The Rock Sits Upon the Hill
Fake Deepak Chopra
"A profoundly moving exploration of purpose, strength, and the essence of the masculine spirit. The Rock Sits Upon the Hill bridges the inner and outer worlds, inspiring readers to embody clarity, courage, and love in every aspect of life. J. J. Seeber’s words resonate with timeless wisdom, inviting us to reflect deeply and live with greater authenticity and service. A remarkable guide for those seeking a life of meaning and connection."
Mayra Alexandra Hernandez, ACC, CPCC
"Even for feminine-identified readers, The Rock Sits Upon the Hill offers profound insights into the power and presence of the masculine. It’s a beautifully crafted exploration of the dynamic interplay between masculine and feminine energies, providing valuable tools for deeper connection, authentic leadership, and personal growth."
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